Worlds of Food: Place, Power, and Provenance in the Food Chain

Paperback | April 30, 2008

byKevin Morgan, Terry Marsden, Jonathan Murdoch

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From farm to fork, the conventional food chain is under enormous pressure to respond to a whole series of new challenges - food scares in rich countries, food security concerns in poor countries, and a burgeoning problem of obesity in all countries. As more and more people demand to know wheretheir food comes from, and how it is produced, issues of place, power, and provenance assume increasing significance for producers, consumers, and regulators, challenging the corporate forces that shape the 'placeless foodscape'. Far from being confined to niche products, questions about the originsof food are also surfacing in the conventional sector, where labelling has become a major political issue.Drawing on theories of multi-level governance, three leading scholars in the field explore the geo-politics of the food chain in different spatial arenas: the World Trade Organization, where free trade principles clash with fair trade concerns in the debate about agricultural reform; the EuropeanUnion, where producers are under pressure from environmentalists for a more traceable and sustainable food system; and the US, where there is a striking contradiction between the rhetoric of free markets and the reality of a heavily subsidised farming sector. To understand the local impact of theseglobal trends, the authors explore three different regional worlds of food: the traditional world of localised quality in Tuscany, the peripheral world of commodity production in Wales, and the frontier world of agri-business in California.

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From farm to fork, the conventional food chain is under enormous pressure to respond to a whole series of new challenges - food scares in rich countries, food security concerns in poor countries, and a burgeoning problem of obesity in all countries. As more and more people demand to know wheretheir food comes from, and how it is produc...

Kevin Morgan has taught at Cardiff University since 1989, prior to which he was a research fellow in the Science Policy Research Unit at Sussex University. His main research interests revolve around three core themes: regional innovation strategies, multi-level governance systems and sustainable food chains. He is the author of a numb...

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Format:PaperbackDimensions:240 pages, 9.21 × 6.14 × 0.59 inPublished:April 30, 2008Publisher:Oxford University PressLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:0199542287

ISBN - 13:9780199542284

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Table of Contents

Introduction1. Networks, Conventions, and Regions: Theorizing 'Worlds of Food'2. The Regulatory World of Agri-food: Politics, Power, and Conventions3. Geographies of Agri-food4. Localized Quality in Tuscany5. California: The Parallel Worlds of Rival Agri-food Paradigms6. The Commodity World in Wales7. Beyond the Placeless Foodscape: Place, Power, and ProvenanceBibliographyIndex