Writing As Craft And Magic by Carl Sessions SteppWriting As Craft And Magic by Carl Sessions Stepp

Writing As Craft And Magic

byCarl Sessions Stepp

Paperback | September 26, 2006

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Writing as Craft and Magic, Second Edition, outlines a compelling approach to conceiving, reporting, organizing, and writing articles for today's media. The book revolves around the central idea that writers improve most quickly by combining the powers of technique ("craft") with creativity("magic"). Applying this method to news and feature writing--both print and online--it focuses on leads, organization, transition, clarity, drama, and other elements that drive good writing toward excellence. Aimed at students in upper-level undergraduate writing and reporting courses, Writing as Craft and Magic provides a clear and succinct instructional system--with practical models, a wealth of examples, and step-by-step guides--to help students understand and apply craft and magic to dailyassignments. Author Carl Sessions Stepp, a seasoned journalist at the national level, structures his system in three parts. He first evokes the art of writing, then applies that art to standard journalistic writing, and concludes with a strong section on advanced writing techniques for features. Healso offers advice and tips on how newsrooms currently operate in the age of multimedia journalism. This revised edition includes an expanded exercise section at the end of each chapter, more coverage of the demands of multimedia journalism (convergence), and updated chapters on incorporating theInternet into research and writing for the daily news cycle.
Carl Sessions Stepp is at University of Maryland.
Title:Writing As Craft And MagicFormat:PaperbackDimensions:272 pages, 6.1 × 9.21 × 0.59 inPublished:September 26, 2006Publisher:Oxford University PressLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:0195305779

ISBN - 13:9780195305777

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Table of Contents

Preface to the Second Edition1. Journalism in a Time of Change2. Writing as Craft3. Writing as Magic4. The Three Qualities of Great Journalism5. The Very Beginning: Ideas and Reporting6. Beginning to Write: Focus and Leads7. Managing the Murky Middle8. Models and Common Story Types9. Mastering the Feature10. Writing for Clarity11. Writing for Drama12. Polishing Your Work13. Multimedia Packaging and Presentation14. Reaching Higher Levels15. Learning with Others

Editorial Reviews

"The lessons are straightforward, clear, and well-reasoned. . . . Stepp's categorization of the yin and the yang of journalism as 'craft' and 'magic' is brilliant, hitting just the right note for my students."--John Lenger, Harvard University Extension School