You, Inc.: The Art of Selling Yourself

Paperback | October 27, 2011

byHarry Beckwith, Christine K. Clifford

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As founder of Beckwith Advertising and Marketing, Harry Beckwith learned early on in his career that no matter what product is being sold, the most important component of the sale is you.

And inYOU, INC.Beckwith teams up with Christine Clifford (motivational speaker and former top sales executive) and they expand on this fundamental premise of selling, providing wonderful tidbits, anecdotes, and advice through his well-known home-spun writing style.

The authors offer doses of humor and practical knowledge to anyone who wants to learn how to "seal the deal" and thrive in business.

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From the Publisher

As founder of Beckwith Advertising and Marketing, Harry Beckwith learned early on in his career that no matter what product is being sold, the most important component of the sale is you.And inYOU, INC.Beckwith teams up with Christine Clifford (motivational speaker and former top sales executive) and they expand on this fundamental pre...

Harry Beckwith heads Beckwith Partners, a marketing firm that advices twenty-threeFortune200 clients. His four bestselling books have been translated into twenty-three languages.Christine K. Clifford is a professional speaker, consultant, industry top producer, and the President/CEO of Christine Clifford Enterprises.

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Format:PaperbackDimensions:336 pages, 7.5 × 5 × 1 inPublished:October 27, 2011Publisher:Grand Central PublishingLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:0446695815

ISBN - 13:9780446695817

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