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indigoDavid Taylor


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Trade Paperback

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What is social media? Have you got a facebook page but are unsure how it can benefit your company? Or do you want to monitor your social media activity to see its effectiveness? Learn how to understand and utilize social media for business. From the basics to the most complex issues The Business…read more

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What is social media? Have you got a facebook page but are unsure how it can benefit your company? Or do you want to monitor your social media activity to see its effectiveness? Learn how to understand and utilize social media for business. From the basics to the most complex issues The Business…read more

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Bestselling author David Taylor returns with his take on business coaching. No fuss. No jargon. Just great ideas. The Naked Coach is the back-to-basics book on coaching that will make sense of coaching and place it back at the very heart of the business agenda. It will make understanding, learning…read more

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Are you looking for a branding book that's a bit different? You've found it. Never Mind the Sizzle... is an irreverent story packed full of practical tips, tricks and tools that reveal how to cut through the bull and buzzwords of branding, get deep insight into your customers, create a big brand…read more

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Imagine if you simply could not fail. Where would you go? What would you do? Who would you be? There are no answers, only choices. Right here and now, as you hold this book in your hands, you have literally millions of choices open to you. This has been true since the day you were born, and…read more

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Fusion is effective business communications in the social media age. Confused by online marketing? Think social media is for kids? Worried your website is not up to the job? And want to know how to reach the widest possible audience for the lowest possible cost? Then it is essential that you read…read more

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The Business of Being Social is a step-by-step guide to using social media to grow both your business and brand. Full of international examples, covering every aspect of social media with practical advice on Twitter, Facebook, YouTube and LinkedIn, plus driving traffic to your web site, engaging…read more

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Never before has IT played such a significant role in transforming organisations, of all sizes. And yet it continues to be dominated by technical jargon, acronyms and irrelevant detail. This book cuts through all of the confusion, and presents a clear, direct, solution based focus on the key…read more

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Never before has IT played such a significant role in transforming organisations, of all sizes. And yet it continues to be dominated by technical jargon, acronyms and irrelevant detail. This book cuts through all of the confusion, and presents a clear, direct, solution based focus on the key…read more

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This refreshingly simple, practical guide demonstrates how brand management can boost business performance. It is the ideal inspiration for creating growth in today's tough economic times. Following the template of the highly successful original version, the book consists of a programme of 8…read more

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This is a book about becoming a millionaire. Not through investment, although you may invest the money that you make. Not through savings, although you will be able to have some of those. And not through betting on the 4.10 at your local race track. This is a 'how to' book like no other, with…read more

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Bestselling author David Taylor returns with his take on business coaching. No fuss. No jargon. Just great ideas. The Naked Coach is the back-to-basics book on coaching that will make sense of coaching and place it back at the very heart of the business agenda. It will make understanding, learning…read more