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indigoGary Marcus


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How is it that we can recognize photos from our high school yearbook decades later, but cannot remember what we ate for breakfast yesterday? And why are we inclined to buy more cans of soup if the sign says LIMIT 12 PER CUSTOMER" rather than "LIMIT 4 PER CUSTOMER?" In Kluge, Gary Marcus argues…read more

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How is it that we can recognize photos from our high school yearbook decades later, but cannot remember what we ate for breakfast yesterday? And why are we inclined to buy more cans of soup if the sign says "LIMIT 12 PER CUSTOMER" rather than "LIMIT 4 PER CUSTOMER?" In Kluge, Gary Marcus argues…read more