irewards Membership Cardirewards Membership Card

irewards Membership Card

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To join or renew the irewards program, purchase this card and you'll save up to 5% on your online book purchases* today! Annual membership includes online savings of 50% off Globe & Mail Bestsellers and up to 5% off book purchases*. As well, you'll enjoy everyday in-store savings of 10% off book purchases* and 5% off virtually everything else in store*. To learn more about additional members-only exclusive perks sign up for our email program. *Conditions, exclusions and limitations apply. See Terms & Conditions.
Product name:irewards Membership CardShipping weight:2 lbs.UPC:8880154249


Rated 4 out of 5 by from Good Card Not worth the price but it is worth it for those who buy a lot of things from Indigo
Date published: 2017-08-07
Rated 5 out of 5 by from Worth it if you purchase a lot I have been purchasing a lot of books these past 2-3 years, both for school and my personal library. I've saved over $200 this past year alone. If you only get a few books a year, you're better off with the Plum points card.
Date published: 2017-05-02
Rated 5 out of 5 by from Oh How I've Missed This! I held this card for several years, but was convinced by an employee to give the new Plum card a try (it was new at the time!). Boy have I ever missed my iRewards! I am a frequent shopper at Chapters/Coles, loving the atmosphere, employees and selection. It's great to have a complimentary program (Plum), but I spend so much with this company it's very much worth it!
Date published: 2016-05-05
Rated 1 out of 5 by from Disappointed I have had an iRewards card for years and have spent about $3000 yearly ( yes $3000) . It is with a heavy heart ( and reading the reviews and increased cost) that I will not be renewing. I'll look for better pricing.
Date published: 2016-02-04
Rated 5 out of 5 by from read the other reviews I was really excited to buy this card! for me and my wife, but after reading all the reviews it really makes sense to order off amazon... I like going to the store but it seems like for my time and money I could just order a book off amazon with free shipping, then order another book halfway through reading my current and it would arrive on time (also amazon usually has 2 day shipping) It is a shame they arnt making themselves competitive with prices and options
Date published: 2015-12-02
Rated 1 out of 5 by from irewards card I like most in the reviews will not be purchasing a irewards card because of the increase in price. What is the reason behind this anyway? I also will be shopping elsewhere.
Date published: 2012-01-10
Rated 5 out of 5 by from Extremely Disappointed I read some reviews before purchasing a new Chapters/Indigo Rewards card, and I'm glad I did. I have purchased one for approx. 10 years now. I received a Kobo for Christmas and have been reading approx. 50 to over 100 or more books a year. It is very upsetting that the card has gone up $10.00, plus you only get 5% off instead of 10% per book. I signed up for a free Plum Rewards card for free (5%) off per book. I hope thus new card will work for the books I order. I personally feel Chapters/Indigo are just getting greedy. I hope people will stop purchasing the cards. Then maybe they will get the message....then again, maybe not. I thank anyone who reads this and wish them lots of wonderful reading hours :)
Date published: 2012-01-05
Rated 5 out of 5 by from Extremely Disappointed I read some reviews before purchasing a new Chapters/Indigo Rewards card, and I'm glad I did. I have purchased one for approx. 10 years now. I received a Kobo for Christmas and have been reading approx. 50 to over 100 or more books a year. It is very upsetting that the card has gone up $10.00, plus you only get 5% off instead of 10% per book. I signed up for a free Plum Rewards card for free (5%) off per book. I hope this new card will work for the books I order. I personally feel Chapters/Indigo are just getting greedy. I hope people will stop purchasing the cards. Then maybe they will get the message....then again, maybe not. I thank anyone who reads this and wish them lots of wonderful reading hours :)
Date published: 2012-01-05
Rated 1 out of 5 by from Will not renew this year! Not sure why Indigo is uping the rates for the card and taking away the coupon book. Sadly I will be following the advice of the previous reviewers and buying what I can at Amazon. Do you think anybody at head office reads these reviews? If so, what the heck are you thinking?
Date published: 2011-12-22
Rated 1 out of 5 by from Pay to shop? Since 2004 I have purchased my irewards card every year, I spend approximately $1000 a year at chapters in books. I'm at the end of my rope with having to pay some business just to shop at their business, hence why I would never go to cosco. At $35 for a membership I think my business with chapters has come to an end. Why would I want to keep paying for the honor to shop there when I can order online from Amazon and get the books even cheaper then when I did have my irewards card. You would think that Chapters would really rewards their good customers with giving them the card for free?? Sorry chapters but you've soured me with the increase.
Date published: 2011-10-27
Rated 1 out of 5 by from amazon prices are same as chapters without buying this card They raised the price on the card from $25 to $35 and the discount is even less. I remember when this card was a great deal because you earned points on it. It has really gone downhill. I compared prices of books using this card and found the same or even lower prices at Amazon without having to purchase a card. Guess who I'm buying books from in the future.
Date published: 2011-07-13
Rated 1 out of 5 by from awefull!! I have been wanted to update my library for a while now and i was going to get the rewards card because i had heard so many good things about it....ummm can i ask what they where thinking?? I am for sure not wanting to spend $35.00 on a card where the discounts are so crappy! kinda upset!
Date published: 2011-07-08
Rated 1 out of 5 by from Poor Value I don't know what they were thinking with this, but I am definitely NOT renewing my membership.
Date published: 2011-07-07
Rated 1 out of 5 by from Too expensive I have bought the iRewards card for years, but $35 is too expensive. I understand that the 'value' has been increased, but the value that they've added doesn't really appeal to me. I liked it better when it was just 10% off for $19.99 (I think that was the original price?). At $35 for the iRewards card, it no longer makes sense for me to purchase this once per year.
Date published: 2011-06-29
Rated 1 out of 5 by from Further reduction in value. I've been getting my irewards membership off and on for ten years now, and I think I've finally reached the point where I'll stop. Features are constantly being taken away, and now at this new price, it makes getting your initial investment in the card back ridiculous. I now need to spend $350.00 in store, or $600.00 online to recoup the price? No thank you.
Date published: 2011-06-14
Rated 1 out of 5 by from @ $35 for iRewards, Chapters loses (another?) customer At $35 and with no coupon book, iRewards no longer makes economic sense. Looks like I'm buying from now. ...Too bad, I prefer to support Canadian industry. Chapters -- reconsider this business approach!
Date published: 2011-06-11
Rated 1 out of 5 by from Wow what was once a good thing is now a rip off... How to make it completely unrealistic to be worth it... put a 35$ price on a card that gives you 10% off books in store and 5% off a few other things (I'm not bothering to mention the 40% on bestsellers since gee reg people walking in get 30%). Wasn't it 10$ originally? then 15... 20... 25... I so can't see the point of this at 35$. At blackbond books i can use a stamp card to get better value. I can get books for better than 10% at costco at times though admittedly they don't have a lot of what I tend to buy (scifi/fantasy) I can still get books at about 10% off at superstore and walmart. With online retailer pricing I can easily get 10% or more off... all chapters is doing is encouraging myself and others whom have used this program to go elsewhere. It's a way for them to make extra money not a way for customers to save money now. In an era where book stores are having more of a hard time getting customers into stores this is not helping them, if you want to encourage people to shop with you use a smarter method. I'll go for plum rewards and likely start only buying books in the bargain books or ones i can't get elsewhere at chapters.
Date published: 2011-05-23
Rated 3 out of 5 by from This won't be what you call savings unless you spend a lot of money online or in-store. I spent $30 for the card in store. This card won't be worth it unless you buy a lot of books (it helps even more if you buy a lot of best sellers, where there 40% off in-store) and save over $30 dollars in a year. It just feels like your paying for the savings ahead of time. The card honestly just feels like a bank card. Like you're putting $30 dollars on the card, and however much you save is just taking away for the $30. So unless you save OVER $30 dollars it isn't worth it. Especially since you have to renew the card every year of the same price. The renewing fee should not be as much. I find it is just cheaper to buy online. Most books online are 20% or more cheaper than buying it in store anyways. And you only save 5-10% in store. I don't know what books would be considered best seller (which is 40% off). I bought the Hunger Games thinking it was possible I could get $40 off, because it is getting really popular and says "best selling author" on it, but it wasn't considered a bestseller. And with saving 5% online. That wouldn't be bad since most books are cheaper online anyways, but what you save you just end of paying for the HST. I only saved $3.84 online when I bought 5 books and the HST was $3.65 anyways. I saved a whole .19 cents. I guess the card was a little more worth it for me, because someone else paid $25 of it for me as a present. So if you get someone to buy it for you as a gift, it would be more worth it. HOWEVER, if you do buy a lot of books, this card may be for you. If you buy a lot and think you can save more then the price you paid for the card, then you may just want to get it. UPDATE: As of May 6, 2012. My card ran out in April so I now have the Plum's Card. I also have a job now where for the most of the time I had my Irewards card I didn't have a job. So I will use the plum's card for a while and see if I buy more books now that I have a job and I will decided which card would be best for me.
Date published: 2011-04-18
Rated 1 out of 5 by from Atrocious! I went into a Chapters store yesterday to renew my irewards card, and discovered that it had increased $10 to $35! I was shocked! I have been a long-time irewards member - paying the $20 fee (even while I was still a student) and rationalizing the $5 increase a few years back as "operational costs". But at $35, I can no longer justify the benefit of this card, especially since I mostly purchase online and the discount is only a mere 5%. Definite thumbs down to Chapters on this business decision!
Date published: 2011-04-07
Rated 1 out of 5 by from Absolutely Dreadful You would think that with a rewards card the customer would actually feel, you know, rewarded for purchasing items with the business that is offering the program. That is not the case with the irewards program. With irewards you get: 40% off bestsellers This is one of the only redeemable factors of this card. Just be sure it's not during other promotional events. 10% off books in-store A whole 10%!!! Chapters Indigo, you're so generous. For someone like me who doesn't buy bestsellers a whole lot, I'd have to spend $350.00 just to recoup the $35.00 membership fee and that's before I actually start saving anything. 5% off virtually everything else in-store ...except for the things that matter, e.g., ereaders and electronics. Looks like the irresistible allure of their furniture and many other fine products will have to stand on its own. Up to 5% off books online must be terrified. With savings of up to 5%, the online shopper would only have to spend $700.00 before making their money back and that's the best case scenario. ...And a coupon book I love receiving coupons that expire before my annual membership is up. This should not be a selling point for the irewards program, especially when I routinely receive coupons in the mail from McDonalds, just as an example, that are free and offer far better deals on their products to entice customers to give them their money. A word to Chapters Indigo corporate: If you want me to shop in-store or online please offer a reasonable incentive to do so. First, I would recommend you slash the price of the card to $10.00. Secondly, don't try and offset the recent $15.00 price increase of the irewards card by offering me some silly points system (Plum). The exchange of my personal information for $5.00 off when I spend $250.00* at your store is not worth it. *10 Plum points per $1.00 spent. Lowest cash-in is 2500 points to receive $5 off. With the recent price hike ($25-$35), I will not be renewing my membership when it expires and will look elsewhere for the books that I desire. Not only have you lost a customer, but I routinely donate to the Love of Reading Foundation when in-store. Sorry, but this program is neither economical nor rewarding - it's slap in the face.
Date published: 2011-04-05
Rated 5 out of 5 by from Thanks Chapters I am happy to finally buy this rewards card. Walmart and Costco DON'T always have the books you want. So keep that in mind. I go to Chapters all the time to buy presents and books that I want, because I know that they will always be there, every book I search they seem to have. So I am very thankful to have the chance to buy a rewards card that will save me money! Any few dollars I can save. Thanks again!
Date published: 2011-03-18
Rated 1 out of 5 by from Not worth it! The Irewards card is really not worth the $25. Go to walmart, Superstore, Costco, or anywhere else and you can can save 30% off without having to spend money on a 10% off discount card. Save your money!
Date published: 2011-03-08
Rated 1 out of 5 by from Where's the benefit? I would prefer a points-based loyalty card. What's the point of paying $25 to get an price match?
Date published: 2011-03-07
Rated 1 out of 5 by from I paid $30.00 for this card in-store *edit* SInce posting this review, the cost for the card online and in-store has gone up from $25.00 to $35.00. I purchased an irwards card yesterday at a chapters store and was changed $30.00. Now, when I come online I see it priced at $25.00. So, now I have purchased a card to allow me to pay the same prices as I would at and still paid $5.00 too much? I am not impressed Chapters, not impressed at all.
Date published: 2011-01-24
Rated 3 out of 5 by from Good for Christmas Shopping I live out of town, but go into Chapters every year to buy Christmas Presents. The irewards card more than pays for itself at this time. However, because I do most of my other shopping at Chapters online, I wish that the discounts on books would be greater for online shopping. Also - most of the coupons and deals sent by mail are for in store shopping only. If you order online, they should send you a coupon for online shopping. Chapters should add more perks for us online users.
Date published: 2010-11-14
Rated 4 out of 5 by from I get the card for the Bargain Books prices I buy almost all of my books online. And the irewards membership makes online books THE SAME PRICE as they are on but I get the card for the Bargain Books prices.
Date published: 2010-11-11
Rated 1 out of 5 by from Not worth it Should be FREE. Books are the same price on amazon as they are on chapters and free shipping at $25 on both sites. This card, if free, would encourage me to use Chapters INSTEAD of amazon. If not a free card, then maybe a frequent buyers card where you get points and then a gift card when you reach a certain number of points.
Date published: 2010-10-27
Rated 2 out of 5 by from You really have to buy a lot of books for it to be worth it I'm sure everyone can do the math on their own. Depending on where/how you buy, you'd need to spend anywhere from $250-$500 in order to recoup the original purchase cost. Since I use this thing called a library, and try to buy my books used whenever possible, this card is no longer a good option for me. It's like spending $100 for a Costco membership but then only saving $75 off the cost of the food you buy. I may revisit my decision if Chapters/Indigo reduces its price to somewhere around $10, but in the meantime I think I'll go without.
Date published: 2010-08-27
Rated 5 out of 5 by from Definitely a GREAT Deal!! I purchased the irewards card about a month ago, and have since then been reaping the savings. At the time of the purchase, I had also bought a book along with the membership. Right then and there, the associate allowed me to use a coupon from the accompanying booklet that saved me an instant $5.00 in-store, with no minimum purchase amount required, ALONG with the 10% off the book. Also, as soon as I registered by irewards card online, I was sent an e-coupon that saved me another $5.00 off my next online purchase, which was in conjuction with the 5% discount. I believe I have already saved around $13.00 despite purchasing only around $70.00 worth of merchandise (both online and in-store). This card is definitely a good deal, despite all of the mixed reviews. I would definitely recommend this to avid book readers, as well as those who buy books on a regular basis. It is NOT TRUE that you must purchase $500.00 worth of online merchandise, or $250.00 in-store to break even. As I have said, i have only purchased around $70.00 worth of books thus far, and have already saved around HALF of the membership cost.
Date published: 2010-08-16
Rated 1 out of 5 by from Expensive With Little posibilities this card is expensive and bying it will be a loss of money unless you buy more than $500.00 worth of books per year which is a lot of books.
Date published: 2010-08-09
Rated 2 out of 5 by from Could be great... I think the irewards program is a good idea, however, I feel the price is much too high. Every time I go into chapters they ask if I'd like to purchase the card and of course I'd like to save money on books, but the card is $25 and I'd only be saving a small amount on my purchase. I would end up spending like $50 for one book! If the card was $10 I think more people would be willing to purchase it. Especially since it's only good for one year.
Date published: 2010-07-08
Rated 5 out of 5 by from What is the irewards program all about? Is it worth it? Read here if you would like to know! Hey everybody? How are you? I have read the reviews on here, some good, some bad. I am here to update and clarify how the program actually works. The irewards card is part of a yearly membership program, that saves members 10% off books in-store and 5% off books online. Current (Hardcover) Bestsellers are 30% off and irewards members will save an additional 10%, with a total of 40% savings. There are also special events during the year such as Double Discount weekends and Customer Appreciation Day, where irewards members save 20% instead of 10% off books. This does include the Bestsellers (50% savings in total!). On most books irewards members will receive at least 10% off, though there are some "rare" exceptions. The membership also includes a booklet of coupons, currently two $5 off online coupons and two $5 off in-store coupons (with a purchase of $35 or more; these coupons also have expiry dates so make sure to use them when they're valid!). There is also an automatic $5 coupon sent to your e-mail when you join, as well as a special $5 gift card sent to you if you subscribe to a magazine at These coupons can be applied to regular priced books. If there is a special promotion, the coupons will not be valid in conjunction with that promotion. However, for books that have stickers with 20% or 30% off, the coupons may be used. It is important to remember that because of the discount, the books will have new prices. Thus, if a few books would originally come to a subtotal of $40, but are 30% off, the subtotal will be less than the required $35 needed for the $5 off coupon to be valid. The card is valid at all Indigo, Chapters, and Coles bookstores (there are additional stores, including The World's Biggest Bookstore in Toronto) and costs the individual $25 (plus tax); there is a special cost for teachers (generally those who possess teacher cards, including professors at universities; there are exceptions and anyone is welcome to inquire further at any of our stores) and seniors (65 and over), $20 (plus tax). If the customer simply used the cards and did not take advantage of special promotions, s/he would need to spend annually $250 in-store and $500 online to cover the yearly fee. However, because of the booklet of coupons and the special "Double Discount" days, it is actually well under these amounts for in-store customers and online customers. If one were to include these benefits, then only about half of the above estimates (about $250 and $500, then to about $125 and $250 before tax) would actually be required to cover the annual fee. Afterwards, it would be savings all the way! A special note is that the card should only be used by the person whose name is attached to the card. Of course, many couples and family members or even friends share the card, but it is technically violating the irewards membership policy. Many are not aware of this policy, so sometimes employees may be lenient. However, as this program is very beneficial for book lovers, it is definitely worth it to have your own card! Many feel like the cost of the card is too much, some even suggest that there should be no fee at all. It is understandable, as the recession and simply trying to balance a budget could make one discouraged to buy such a card. However, the program is quite beneficial...IF you are a book buyer. I have found that many customers say they do not buy many books, yet I see that they keep coming back! Some do not keep track of how many books they actually buy, so I have suggested that they should try out the card and see if they will actually save at the end of one year's time. How this is done is simple: keep track of your receipts! At the bottom of each receipt it will show how much you saved with the card. Online it will also show how much you saved. A special note is that there have been additional coupon booklets, usually close to the holiday season that have been given out. This promotion generally requires a purchase of $40 or more, but is well worth it for the coupons! Around December, there is also a special "double use" gift card. It is given out and to be used on the next purchases that have a minimum subtotal of $50 (for each purchase). There is a guaranteed minimum $5 off the first purchase and a guaranteed minimum $10 off the second! This "gift card" is generally at the Chapters and Indigos, but the Coles bookstores will accept them as well. Coles has a similar promotion, but the minimum is less and it is a percentage, rather than a specific amount. Last year, some customers were very surprised when they received 100% off! Yes, free! We are also having a special 20% off your purchase promotion for anyone who would like to join the membership program or renew their card. This will last all of June. So if you do buy at least 5 books a year or may buy a good amount of books in the near future, why not join the program? Sincerely, John Q.
Date published: 2010-06-19
Rated 1 out of 5 by from not worth it!! why am i going to pay $25 for a card rip off
Date published: 2010-04-20
Rated 3 out of 5 by from Not For Everyone The Irewards card is not for everyone. However if you are an avid reader or have a large family it will likely save you money. You need to be spending $20-25 a month in store (2 mass markets or 1 hardcover) for you to break even. When you purchase or renew in-store you get a booklet of coupons for $5 off a purchase of $35 or more. There are also select events throughout the year (such as the recent family and friends event) with the opportunity to save more (25% in the above-mentioned promotion). Considering Indigo almost has a monopoly of the bookstores in Canada there are few other bookstores except Walmart and the grocery stores (which have less selection) in which to spend your money, so I would hesitate to call it a loyalty card. But again it is only worth it if you read a lot.
Date published: 2009-12-13
Rated 4 out of 5 by from Caught By Surprise It's quite fast for me that I should be writing "a review" right away, considering I'm a new member, or better yet, I've just filled out my membership - but then again, it shows me how people with purpose and resolve should act: right away, as if 'all-of-a-sudden', not submit to "procrastination..." Thank you for this opportunity, God bless, and more power to you all.
Date published: 2009-11-03
Rated 5 out of 5 by from Worth it I didn't think I would come out ahead with this offer but I've renewed the membership for about 5 years now. With the coupon discounts and discounts on books, I'm well ahead.
Date published: 2009-10-25
Rated 5 out of 5 by from Amazing I'm an avid reader and have been going to chapters for ages. I enjoy this card because it gives me great savings on the things I love the most, books.
Date published: 2009-10-18
Rated 1 out of 5 by from There's better value elsewhere. There was a time when the irewards card had good value. This was 10-12 years ago or so when it cost only $10 with the same 10% off benefit and it also gave you $5 gift certificates for every $200 you spent on books as well. (And the gift certificate did not have the money-scamming condition of having to spend a ton of money at once before you could redeem it either, like the ones they give you now.) In those days, it actually WAS cheaper to shop at Chapters. These days the irewards card is two and a half times more expensive, they no longer reward you with gift certificates for spending a high spender at their store, and even with it there are so many other cheaper options that the only excuse for you to still be shopping at Chapters and buying their silly "spend money to save money" rewards card is if you are buying textbooks. If you really want to save money (while helping the environment and saving shelf space at the same time) you should be buying books electronically. They are much cheaper, and ebook websites such as Diesel Ebooks (my personal fave) have killer rewards programs that you are enrolled in just for buying a book there. I switched to ebooks years ago and have not wasted my money on overpriced Chapters books more than once a year since then, and when I did it was only because I was looking for an older book that had not been published in ebook format yet. I really encourage everybody to try it out, you won't regret it.
Date published: 2009-10-09
Rated 3 out of 5 by from iRewards Makes Sense In my particular situation, this card will actually be very helpful. I never thought I would say that Chapters was cheaper than my college, but it is considerably cheaper. And, yes, you have to buy $500 to pay for it, but when you're spending almost a $1000 on text books, this card will be a money saver.
Date published: 2009-09-07
Rated 1 out of 5 by from $25.00 What First I would like to say that 5% is not a sale, it is discount on taxes. I use alot membership cards, but I would never pay for one, they are supposed to entice your customer to come to your store not force them, because they feel they need to get their money's worth out of their card. My best piece of advice is buy a library card in my city they are $12 a year and I can read as many books as I want to.
Date published: 2009-08-26
Rated 4 out of 5 by from what are people flipping out about? it only costs $25 dollars and if you are in a family of 5 like mine who buys new books literally every week or every other week it starts adding up and you save a lot! so people really need to stop whining!!
Date published: 2009-08-25
Date published: 2009-08-25
Rated 1 out of 5 by from Disgusting This is ridiculous. With the huge 5% discount, you would have to spend $500 in the year just to pay itself. So unless you are spending that much at this overpriced store, don't get this so called "membership card".
Date published: 2009-08-20
Rated 1 out of 5 by from Poor Service Practice In this economy especially, isn't it in stores best interests to entice us to shop their locales? So why charge us a fee to shop there? And frankly, I'm tempted to go electronic which would decrease my costs considerably and render this faux "benefit" card obsolete. So frustrating to be charged a fee to shop a paticular brand store. I'd rather shop @ Amazon and pay the shipping just to show my disgust with this ridiculous practice.
Date published: 2009-08-13
Rated 1 out of 5 by from No Great Value I have to agree with several others on this one. I don't see a great value in this rewards card. The cost is simply too high to be able to make it back. Too bad if it was lower around $10, I'd probably get it. It's not very 'rewarding'.
Date published: 2009-08-10
Rated 1 out of 5 by from Way too expensive! I can't believe how much they charge for this card with such little profit/benefit to be earned by the consumer! It's ridiculous! At an average of 10% off for the majority of the books in stores, and 5% off online (probably more common if you don't live near a majory city where there's a Chapters), you'd have to spend at least $250 to make the card even pay for itself. That's a lot of money on books each year! I'm a teacher, so for me it's $20, I think, but still, I would never spend $200 in one year!!! That's absurd! I don't think some years I even spent that as a university student at the university bookstore...and I have a whole library of books from those years... Waaaaaaaayyyyy too much money. It should be FREE for teachers. Add it up before you spend your $20 or $25...because you will probably never spend enough there to get $25 worth of discounts...even if you spent $200 at Chapters in a year, it still would have been cheaper to not buy the would have saved $5 and could have gone over to Starbucks :) lol. You should never have to pay for a membership/rewards card...that's the idea behind them: attract customers to shop in the store (which leads to increased profit for the store anyways), and reward loyal customers-the more you shop there, the more you earn, not the more you shop there, the closer you get to recouping your losses. Don't buy it.
Date published: 2009-08-06
Rated 1 out of 5 by from Waste of Money Chapters appears to have been evaluating their card for years but without any improved service. It is quite simply a big waste of money. To say the card has four out of five rating is obviously completely wrong, read the reviews
Date published: 2009-08-03
Rated 1 out of 5 by from Waste of money Dominion offers 25% off all books they carry. Walmart offers 20% off. Chapters obviously has more selection but with the higher price. My suggestion is to skip buying this card unless you are making a large purchase that this card would bennifit you. Also if you see a book that you like, try looking at other stores before the final purchase. It may be somewhere else for much cheaper. Plus Dominion is a store you have to go to anyway. Everyone needs groceries
Date published: 2009-07-30
Rated 1 out of 5 by from No value for your hard earned money After years and years of paying for this card, every year thinking this year, I will get better value out of it, I have finally called it quits. It is a waste of my money. I can find better deals, even while paying shipping, and alot of times shipping is free, on Amazon. As I am in my mid 40's I also am coming to wonder, how many books can a person have. Sometimes the saying "less is more" holds true. I am starting to reserve the bestsellers at my local library. I save money and have more space in my house. Imagine this concept, reading books for free! I refuse to give my hard earned money to Chapters anymore, just for the privilege of a 10% discount. This is total craziness. These are my thoughts anyways!
Date published: 2009-07-15
Rated 1 out of 5 by from No longer useful and too restrictive I have continually had a discount card, first through W.H. Smith, then Smithbooks, then Coles, then Chapters and now Indigo. I used to purchase quite a large number of books. And I used to find the card useful. I no longer find it to be so. I recently let my membership lapse. The membership coupons are less than useful, the restrictions are annoying, the time sensitive coupons are a pain and the coupons that are NOT for books are useless. This is no longer a useful program. I still buy about $1000 - $1500 per year but I buy it elsewhere. Even when the Canadian dollar is lower, even with shipping costs, even with NO discount card...I can buy the books cheaper elsewhere.
Date published: 2009-06-13
Rated 1 out of 5 by from Not That Useful I am amazed that Chapters would let these reviews stand. If you look at the first page of reviews, they are basically terrible, and push the conclusion that this card is a waste of $25. I let my membership lapse. I did not find that I saved that much (as there seem to be a lot of restrictions on this program). Also, the book of coupons was time sensitive, and, like most people, I forgot about them and so it became a book of little pieces of paper. I think that the main reasons I would not renew are that: 1) I am paying $25 to buy stuff at Chapters; 2) it is a very restrictive program, and I did get a lot of "doesn't apply to this" when I used it, and; 3) you save money, but, at an average of 10%, with some higher discounts, you will need to purchase at least $250 to break even (probably around $200 with the higher discounts), or $500 for web based purchases. BTW, I am also amused at the "rating scale" used here. You have one bad category, and, four categories of good. This tends to always improve the ratings on items. The middle category (which we normally look at as neutral, or, didn't like or dislike) in this scale is actually the positive opinion "liked it".
Date published: 2009-06-02
Rated 1 out of 5 by from It's not that great Dear readers – I do not know why any of us (avid readers) would want to spend $25 on almost a useless card. It doesn’t cover this or that – just go a try to buy something and present your card – “sorry it is not covered”. For $25 I can buy a book, CD or whatever my heart desires without any hassle of – “sorry it doesn’t apply”. I would like to hear something from Indigo, Coles etc. for their defence and explanation – other than that – I am not buying anything – to tell you the truth you people are better off going to I guess it is your choice.
Date published: 2009-05-29
Rated 2 out of 5 by from question about the membership discount do the discounts apply to other purchases at the store, i.e. greeting cards, etc.?
Date published: 2009-03-21
Rated 4 out of 5 by from Delay in Internet recognizing renewing I renewed at our local Coles today but tonight, the Internet does not recognize my renewed membership. Is there a delay? It would be good if people knew that. Thanks
Date published: 2009-02-22
Rated 2 out of 5 by from I Rewards card I agree with earlier writer - I too have allowed the card to expire - I was told I would get valuable coupons and offers in the mail and they never arrived - I went to Chapters and reviewed the information they had to make sure of address etc.....still nothing!
Date published: 2009-02-13
Rated 5 out of 5 by from Irewards Well, along with the card, you also get a coupon booklet that has 3 $5 coupons, a 2 for 1 movie pass and $10 off at Roots as well. That booklet is worth about $35 and offsets the price of the cards. Even if you don't purchase a whole lot of books, the coupons are really nice because they're not only for Chapters. I also remember that there were some double discount days before the Holiday Season where only irewards members got 20-25% ALL their purchases (including DVD's, CD's and gifts). I think its worth the $25, and especially when you renew you get a $5 coupon in the mail, making your renewal $20 or $15 if your a teacher or senior. Also don't forget that we get an extra 5% off online, and online prices are relatively cheaper that in store.
Date published: 2009-01-31
Rated 3 out of 5 by from Rewards Card I haven't renewed my card for just over a year. Mostly because I was sick of hearing from my friends how they got a "permanent" account and never had to renew their cards (I know several people like that -- and they certainly spent WAY less in Chapters than I did), or for those who did have to renew, received valuable surprise coupons on the mail and I never did. That, coupled with mostly shopping online, it just wasn't worth it to me. HOWEVER, if you shop in store, mostly, you will save money -- I still shop with Chapters, extensively. Just mostly online, where the savings isn't as large.
Date published: 2009-01-08
Rated 2 out of 5 by from Question about Membership Card Does the price of the membership card go down if you want to buy the card in store at the time of purchasing a few books? So lets say I wanted to go and spend $50 on books, and decided I wanted a membership at that time. Because I am spending a fair amoun of money on books, does the price of the membership card vary depending on that?
Date published: 2009-01-02
Rated 1 out of 5 by from Useless If You Buy 10-15 Books a Year Now that the card costs $25 and is valid for one year, you have to buy about $250 ($500 online) worth of books in a year, just to BREAK EVEN. Given that an average book costs roughly $20, that translates to 10-15 books a year. If you buy less than that, you'll actually LOSE money on this deal. It seems to be useful only for people who have their own personal libraries.
Date published: 2008-11-28
Rated 5 out of 5 by from Worth it if you buy a lot of books If you buy a lot of books it is worth it but for those of you who feel that a discount card should be given for free well... then forget about the discount card why not give everybody 10% off because that is what you essentially are asking, isn't it, does it really make sense? I used to work for Chapters and there is not a big markup on what they pay for and what they sell it for, and as for cosco they are losing money on their discounted books in hopes it will bring people in to buy other items, which we all know we will.
Date published: 2008-10-28
Rated 4 out of 5 by from Even better if... we could renew online at the teacher's (or senior's) rate, for those of us who don't live within reasonable driving distance of a store.
Date published: 2008-10-09
Rated 5 out of 5 by from Bonus Rewards! I have had this reward card for many years, and always renew it. I have saved quite alot of money in that time, and i buy online, and in the stores. You couldnt pay me to give it up/or my love of reading.
Date published: 2008-10-08
Rated 4 out of 5 by from reward this reward is very valuable for me and i thank you for that
Date published: 2008-10-03
Rated 3 out of 5 by from Great for people who buy a lot. The first year I had that card, I saved 175$ - 200$ & I saved around 45$ on my first order. ( the card was 20$ a year a that time ) The years after, I did save money, but not as much. But it cost less to buy online. Item cost less. Weird because any other store that sell online & in-store have the same price except for some sale. Another problem, they didn't send me a letter to told me that I had to renew it soon. It was do before the end of august.
Date published: 2008-09-27
Rated 2 out of 5 by from In Theory I Disagree I got a card last year because I needed to buy a lot of supplies for a class I teach and I can write off the cost of the card. I have to admit though that to pay for a discount card is cheesy (I like cheese but cheesy is not a good thing). I much prefer a rewards program which rewards you for your purchases. When I bought the card I didn't realize that I would be renewing it annually. Forget it. Now that I know Amazon is cheaper I might start shopping there.
Date published: 2008-09-09
Rated 3 out of 5 by from is this simply a mistake? I just went to take chapters up on this supposedly amazing 20% offer on buying an irewards card. I'm a grad student and will certainly purchase enough books to see the (i)rewards, but it says the card expires in january of 09. Is this just a stupid error on their part or a scam for those of us dumb enough to buy it without checking the fine print? I thought this card was supposed to be good for a year.
Date published: 2008-09-05
Rated 5 out of 5 by from Depends on the person For me this card is just great, I tend to make my money back plus save some extra on top, but we buy books a lot! If you only pick up maybe one title a month, then it wouldn't be worth it for you. I probably buy five or so a month, so for me it ads up.
Date published: 2008-09-03
Rated 4 out of 5 by from Great Offer For me personally, the irewards has offered me great savings whether it be on-line or when I visit the store in my area.
Date published: 2008-09-03
Rated 3 out of 5 by from Use with caution The card is all right, not great, if you buy a lot of books on-line and share it with family members. Most of the time, though, you find virtually the same price at Amazon, at the same conditions. What ticks me off is special renewal offers like this one which do not offer any advantage to senior citizens - they pay $20 for their card (up from $10 in earlier years) and they don't get any discount on this rate ever.
Date published: 2008-09-02
Rated 2 out of 5 by from Not worth it: irewards 5% off purchases isn't worth the $25 you'd spend buying the Membership. If you're like me and don't buy all that often, this isn't a good enough deal to make up for the gas it costs to get to Cole's. If you're going to get a discount then it should be one that makes you proud of shopping at that store, one that makes you think, "Nice that's a good deal. (nods head, raises eyebrows, and purses lips) Cole's is really happy to have my business." I'd rather pay full price everytime. Because there, I'm helping out Cole's, and, if they choose to, they'll help out me as well.
Date published: 2008-08-22
Rated 1 out of 5 by from NOT GREAT Indigo has lost hundreds of dollars worth of my business because your prices are not competitive. Lower prices, rather than silly games like Irewards memberships, would be more successful for you. I am placing an order today with Amazon because their prices are a little less. The Irewards discount would have made Indigo competitive, but it doesn't make financial sense for me to join the program.
Date published: 2008-08-21
Rated 4 out of 5 by from Chapter's is convenient. I appreciate chaper's a lot. I love the ambiance. i love the relaxation feeling i get as soon as i walk into the place! But... What ever happened to the comfy chairs? I miss those a lot.
Date published: 2008-08-15
Rated 4 out of 5 by from Stop Complaining I would like to say that some people are being too cheap and unfair when it comes to speaking their opinion. Bear in mind that it's $25 and not a fortune. You spend most of your days buying junk at retail stores, and I don't hear you complaining. Maybe reading a book or two will put some sense into your head before you start making crude comments.
Date published: 2008-08-12
Rated 5 out of 5 by from A must for book readers! If you haven't heard about the Irewards card, here's a quick breakdown. - 10% of ALL books, including sale items - 40% our bestsellers - 5% off online purchases The card is valid for one year, and is $25 ($20 for teachers and seniors). You also recieve a $30 coupon booklet at the time of the purchase. The card is good at all Chapters, Indigo, Coles, Smithbooks and Worlds Biggest Bookstore locations. This card is also great because if you forget it, we can look it up for you so you still recieve your discounts - some other companies are unable to do this. Your entire family also can benefit from the use of the card, so savings can be shared to help maximize your benefits. All stores have special promotions for Irewards members only, which is also a benefit!! Any further questions - ask any employee in your local store :)
Date published: 2008-07-05
Rated 1 out of 5 by from Suckz!!! I think this item isnt a very fair price because it is harder for students to buy and i think they should lower the price because it might be harder for say somone in high school to buy this item so it should be a more reasonable price for example $15.99 instead of $25.00 and maybe more people will buy this item and possibly the company will make more money
Date published: 2008-07-04
Rated 5 out of 5 by from Share the card!! If you share it say between family members or a group of friends--soooo easy to make it worth it!!!!
Date published: 2008-06-26
Rated 1 out of 5 by from Get it only if you read many bestsellers or really do spend a lot at Chapters You really have to do the math, we are talking about 300$ a year to break even (200 if only in store, and 400 only online). The problem is, not everyone does math. As of best sellers and such, I think you have to have a lot of free time on your hands to be reading that. As a teacher I could be getting it for 20$, and still, not worth it (need to get educational books of 200-400$ worth /year). And guess what, the books I could use as a teacher, are not bestsellers. Perhaps, THE ONLY time that it is worth it, is if someone buys mostly bestsellers and gets better than 10% off or very expensive art albums (for which I personally search used books stores - good for environemnt too). I often find when it comes to specialized books (preferrably in hardcover) Amazon (US) is often cheaper even with international shipment. I don't even raise the question of their way better selection overall (except perhaps specifically canadian books). And, at last, if you REALLY want to save money -> used books stores. Good for environment too! if you want to save money and want to read books off the beaten path -> university library membership. (UofT is 90/year I think) We just have to realize, that iRewards is a marketing tool to get people to spend more money. Just like AirMiles, which are not worth it unless you can put business transactions through your credit card.
Date published: 2008-06-24
Rated 5 out of 5 by from Totally worth it! If you purchase a book or two a month (Most books cost around $20), then the iRewards card is definitely worth it. Why haven't you gotten it already? If you don't purchase books 12 books a year, you need to start reading more!
Date published: 2008-05-23
Rated 3 out of 5 by from The key is to buy online If you are a student and need to buy text books, you need the card. However, the key thing is to buy books online. I have checked the prices of books online with the 5% discount, (free shipping after a specific price), with the prices of the same books in the store with the 10% discount, and the cost is ALWAYS CHEAPER buying online than buying in the store.
Date published: 2008-05-19
Rated 1 out of 5 by from It's not worth it Just do the math. You have to spend $500 if you buy online or $250 in store just to break even. $25 is 5% of $500 or 10% of $250 If you spent less than that then it's just a waste of money. Membership should be free like all other store memberships and points collecting programs
Date published: 2008-04-15
Rated 5 out of 5 by from Indispensable If you don't have an iRewards card, you need to get one!
Date published: 2008-03-19
Rated 3 out of 5 by from Useful but... This card, definitely pays for itself. However for a customer like me who easily spends over $2000 annually on books (too many big art/architecture books) I think this membership should go a step further, perhaps give us more discount coupons or 5% more discount after spending $1000. Nearly no coupons are redeemable online, and buying from my local stores is so pointless as books are sold for the regular high retailer price. thus if you get a free discount coupon it will be most likely useless. I'd love it if there were more discounts redeemable online. This membership is worth it and you'll get what you paid for in no time, I just don't think it's very rewarding(ironically) to costumers like me.
Date published: 2008-03-14
Rated 4 out of 5 by from Absolutely Great! Worth the investment.
Date published: 2008-02-29
Rated 1 out of 5 by from Discount should be free I spend a lot of money on books that I buy on-line at I really believe that loyal customers, who spend a certain amount yearly, should receive a discount,FREE. I do not think with the amount I spend I should have to PAY for this discount. This discount should be offered to others and myself because of our patronage. I think this would encourage even more book sales.
Date published: 2008-02-28
Rated 5 out of 5 by from Big money saver I'm an avid reader and buy alot of books both online and in store. I also buy a fair amount of dvd's online as well. I've just renewed my card for this year and will do so again next year. The $25.00 for the card is almost laughable as the card pays for itself many times over. Definitely a good investment for book lovers : )
Date published: 2008-02-21
Rated 4 out of 5 by from Good Value if You Read a Lot I read at least 2 books a month for work and probably another 2-3 for pleasure. My membership pays for itself within the first couple of months of the year. Plus I like the exclusive online deals - usually better than I can get anywhere else. P.S. I was just in the States a few weeks ago and some major bookstores down there are covering up the publisher's price with their own, higher price sticker, so maybe our prices aren't so bad after all...
Date published: 2008-02-01
Rated 5 out of 5 by from Snow Flower and the Secret Fan Good Book Indigo CONTINUES to GOUGE CUSTOMERS . This book costs $13.95 in the states $21.00 CDN !!! when i asked the girl at the counter she sort of rolled her eyes and said "i know" the corporate response is the book was published prior to the difference in the exchange rate. and if you had a "club card" it would have been cheaper. I also found this book eleswhere downtown T.O for 15.00Cdn in another major store . Indigo get with it !!!!
Date published: 2008-01-30
Rated 4 out of 5 by from Great if you love books! This card really does save you money. I am an avid reader, and buy at least 2-3 books per month, not to metion what I purchase on line on a whim. It has really saved me some money over the year. If you are an avid reader, my suggestion is that the irewards card/program is probably right for you.
Date published: 2008-01-30
Rated 1 out of 5 by from ugh! way tooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooo much money for a little card!
Date published: 2008-01-26
Rated 5 out of 5 by from Absloutely GREAT! I buy a lot of Computer Related books and people the purchase the same books now, how much each books is. With this card, I save a lot, so meaning that I can purchase acouple of more books because of the savings.
Date published: 2007-12-27
Rated 5 out of 5 by from Fantastic I spend a lot of money on books, so the $25 this card costs is worth it to me for the amount of money it saves me.
Date published: 2007-12-13
Rated 4 out of 5 by from good the card allows you to save money
Date published: 2007-10-31