Final Fire: A Memoir

May 14, 2019|
Final Fire: A Memoir by Michael Mitchell
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Sales and Market Bullets

  • A meditation on impact of photography’s invention on human culture, and a reflection on the loss of friends and colleagues as well as imperiled environments.
  • Michael’s work has appeared in This Magazine, Maclean’s, Reader’s Digest, Descant, and Canadian Art.
  • Michael’s photos have been exhibited at the Swedish Museum of Modern Art, the National Gallery of Canada, the Portrait Gallery of Canada, and the Art Gallery of Ontario.


  • Southern Ontario regional interest
  • Fans of The Molly Fire
  • Memoir readers
  • Fans of photography

Promotional Plans

  • Feature through OLA library outreach
  • Target advertising using past awards as well as other photographers
  • Pitch to Canadian literary review publications, i.e., Literary Review of Canada, Geist, This Magazine, The Malahat Review, The Capilano Review
  • Pitch to daily newspapers across Canada for reviews, interviews, and features, i.e., Toronto Star, Globe and Mail, Ottawa Citizen, Vancouver Sun, Edmonton Journal, Montreal Gazette, etc.
  • Pitch to art and photography magazines for author interviews and features, i.e., Popular Photography, Photo District News, Shutterbug, Outdoor Photographer, Canadian Geographic, etc.
  • Pitch to photography blogs, i.e., NY Times Lens Blog, Wall Street Journal Photo Journal, New Yorker Photo Booth, Time LightBox, CNN Photos, etc.
  • Pitch to book trade publications, i.e., Publishers Weekly, Library Journal, Kirkus Reviews, Booklist, Quill & Quire
A graduate of the University of Toronto and Ryerson, Michael Mitchell returned to Toronto after working in Mexico as an archeologist. Mitchell’s work has appeared in many national magazines, including Weekend, Saturday Night, Descant, and Canadian Art. As well as working as a teacher, he was on the curatorial and acquisitions committee...
Title:Final Fire: A Memoir
Product dimensions:440 pages, 8.5 X 5.5 X 1.04 in
Shipping dimensions:440 pages, 8.5 X 5.5 X 1.04 in
Published:May 14, 2019
Publisher:ECW Press
ISBN - 13:9781770414815

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